Author: jeromekatz
19 Simple Psychological Tricks That Actually Work – YouTube
Ways to phrase requests and negotiate.
from Pinboard (jeromekatz) https://www.youtube.com/watch?v=l4tWdTmYZoM
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The Washington Post: Workplaces are getting access to troves of employee fitness tracker data
UHC offers this tracking on their accounts.
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The Washington Post: The changing face of entrepreneurship
Minority and women’s entrepreneurship stats and stories
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We Analyzed 912 Million Blog Posts. Here’s What We Learned About Content Marketing
We analyzed 912 million blog posts to better understand the world of content marketing right now. Specifically, we looked at how factors like content format, word count and headlines correlate with social media shares and backlinks.
With the help of our data partner BuzzSumo, we uncovered some very interesting findings.
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A Simple 6-Step Process to Starting a Small Business
A great small business always starts out as an idea, but you have to transform that idea into action. That’s where many individuals can start to feel overwhelmed. It’s understandable to freeze up at the deluge of things that are required to get a business started, but getting going is actually easier than you might think.
Like any big goal, if you start by breaking it down into smaller tasks, you’ll be able to tackle enough of the actions necessary to get started. Here are six ways to break down the process and simplify getting started with your own small business.
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Business Model Canvas Template – Google Slides
Shows how items and segments flow inside a business model template. This is a google doc version, which could be edited.
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How To Scan Your Business Model Environment For Disruptive Threats And Opportunities — Strategyzer
Expands out from the Business Model Canvas to show the forces impacting on the Canvas – Key Trends, Industry Forces, Market Forces, Macroeconomics.
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Acknowledge, Apologize, Investigate: How Brands Tackle Online Outrage – The Wall Street Journal.
Talks about reputation risk management. Also there is a 30 minute window of opportunity to respond online.
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The Explainer: Design Thinking – HBR Video
Design thinking video explains basics. Gives example of Oil of Olay’s makeover to target a broader age range of women.
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Enterprise-wide Risk Management
Classic risk management literature acknowledges four ways of dealing with risk after establishing a risk matrix: Avoid, Reduce, Transfer and Retain or Accept. As it turns out, there are six ways, not just four ways to deal with risk. Two more are Exploit and Ignore. DeLoach points at exploit, while Tomlin (2006) points at Ignore, as I discuss in my later post on The six ways of dealing with Risk. And, ‘Exploit’ also makes into a discussion on risk management as a core competence by Lessard and Lucea (2009).
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Jerome Katz's Entrepreneurship Blog 