Surviving the new normal: What to do when a customer asks to see your startup’s financials | VentureBeat

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Requests to see a startup’s financial statements are becoming more common, so Issac Roth of Shasta Ventures advises starting with a phone call to evaluate what information is wanted. Other tips include seeking assistance from investors, suggesting information that could ease concerns and consolidating statements to only show details requested.

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Context – Weekly Review

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WSJ Weekly Review Archive: Find Weekly Reviews for this week’s lesson, or browse through past Reviews.

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There’s more than one way to build an influencer program – ClickZ

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Impact’s Molly Doyle Young describes five influencer marketing models based on brand awareness, microinfluencers, performance, content creation or affiliate networks. She explains how marketers should select particular models to deliver return on investment for specific business goals.

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How to Persuade Someone in 50 or Fewer Words | Inc.com

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The point of the 50-word exercise. It’s not intended to close a deal. It’s meant to make someone sufficiently intrigued with your idea that they’ll take the next step. Too many words adds to confusion as listeners spend too much brain energy trying to sort out what’s important from what’s not.

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Marquez: Entrepreneurial explosion in times of uncertainties – SUNSTAR

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[Is it SLU in the USA?] Thanks to ECQ, Andrea Nicole, an incoming BS Psychology freshman at Saint Louis University, turned her hobby into an income-generating business and named it “Pastries by N,” with N bearing her name and the pastel colors and font of her logo conveying a youthful vibe. Her cookies come in 17 delicious variants from classic, premium and the bomb with Matcha, Cream cheese sandwiches, Chocolate fudge Brownie and classic chocolate selections like Oreo, Twix, Nutella and M&M’s are her bestsellers. Price ranges from P230 per dozen to P420 per 15 pieces.

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I built a multimillion-dollar business in 2 years. Here are 3 templates I used to make my first $10,000 in 3 months. | Usa news site

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Luisa Zhou has built a career around teaching people how to start their own six-figure-plus businesses working for themselves.
Within less than a year of striking out on her own, she was bringing in over a million dollars in sales — and her business has only increased from there.
Getting your first paying client is where it all begins, she writes.
Below, she shares the three email templates she used to get her first paying clients and make her first $10,000. They include the “I can help” and the “Doors are open” template.

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3 overlooked business expenses you should cut right now | SmartBrief

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Supply chain costs, office space and big bonus checks.

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3 Tips for Restarting Your Business During the Pandemic

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Customers are focused on three values — safety, dependability and assistance — according to a study on consumer sentiment, so be sure to address those when reopening, writes attorney Johnny Merritt. Also look for areas primed for optimization, and take steps to ensure positive cash flow, Merritt writes.

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3 Tips for Restarting Your Business During the Pandemic

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Customers are focused on three values — safety, dependability and assistance — according to a study on consumer sentiment, so be sure to address those when reopening, writes attorney Johnny Merritt. Also look for areas primed for optimization, and take steps to ensure positive cash flow, Merritt writes.

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PAID POST by US Bank — 3 Businesses, 3 Tough Financial Choices. Guess Which One They Made?

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Three small businesses had the resilience to keep the lights on. How to do it financially was the issue. Faced with the same challenges, what would you decide?

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