POEM: Revisiting the Paid-Owned-Earned-Media Framework
Takes the trifecta and gives a very complete listing of types and platforms. Note this was before shared media.
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Takes the trifecta and gives a very complete listing of types and platforms. Note this was before shared media.
from Pinboard (jeromekatz) https://ift.tt/2EuTaPL
via IFTTT