CASE STUDY: How Orabrush got into Walmart – YouTube

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Orabrush story how they got Walmart’s attention using Facebook targeting ads in Bentonville Arkansas (to Walmart employees for $28) after using a $20,000 magazine ad, and a personalized video for Walmart’s buyer.

from Pinboard (jeromekatz) https://www.youtube.com/watch?v=4oKYeWf3dPA
via IFTTT

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