Why this startup has put a focus on keeping restrooms clean – St. Louis Business Journal

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Hoffman said his startup began its pivot to the custodial management concept after one of its airport customers said the “single largest issue they faced is keeping their restrooms and facilities clean.” Delving into the airport’s claim was originally a nights and weekends project for Hoffman, with the startup later conducting market research and discovering what it believes is a “massive untapped market.” 

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The 6 Decision-Making Frameworks That Help Startup Leaders Tackle Tough Calls | First Round Review

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he art of decision-making isn’t always about capturing some elusive “best” decision — it’s about making the most of information available, garnering trust across stakeholders and executing with conviction. In this roundup, we’ve gathered 6 time-tested tools, frameworks and principles for making high-quality decisions at fast-moving startups

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Trailer | Inventing Tomorrow | Season 32 Episode 6 | POV | Nine

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Were/are you an aspiring inventor or have one in your family? Nine PBS has a new documentary on our award-winning POV series that you won’t want to miss – “Inventing Tomorrow”. In preparation for the world’s largest convening of high school scientists, teenage innovators from around the globe create cutting-edge solutions to confront environmental threats while navigating the doubts and insecurities of adolescence.

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NYTimes: Undercover in a Hospital Bed

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Stories move data from the head to the heart,” said Kristin Baird, president and chief executive of the Baird Group, a Wisconsin-based company that performs secret shopper and other consulting services for health care organizations. She has seen how patient stories that exemplify otherwise confusing trends in the data can influence health care executives powerfully.

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American kids want to be YouTube stars: survey – Business Insider

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A recent survey of 3,000 kids found that being a YouTube star was a more sought-after profession than being an astronaut among kids in the US and the United Kingdom.
Children ages 8 to 12 in the US, the UK, and China were recently polled in honor of the 50th anniversary of the Apollo 11 mission, which resulted in the first person to walk on the moon.

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